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Longman Dictionary English

Word family noun promotion promoter adjective promotional verb promote
From Longman Dictionary of Contemporary English
Related topics: Advertising & marketing
promotionalpro‧mo‧tion‧al /prəˈməʊʃənəl $ -ˈmoʊ-/ adjective BBApromotional films, events etc advertise something a promotional video
Examples from the Corpus
promotional• a promotional brochure• They thought the pre-launch promotional campaign would easily counter any moves by the opposition.• There is the opportunity to have a look at a slide show and purchase promotional gifts.• Singles are a promotional item, not a profit center.• His promotional leaflets referred to his routine practice of obtaining x ray films, running diagnostic tests, and prescribing treatment.• Similarly, segments are used as targets upon which an appropriate promotional mix may be focussed.• Thus, a positive, promotional role is given to state welfare, where services are provided as of right to all citizens.• Welfare services are given a promotional role taking into account social inequalities and the need for universal provisions.• But they still have to win over the fans here and are on a promotional tour.
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